北京语言大学《英语商务通论》在线作业4

奥鹏教育北京语言大学平时在线作业

18春《英语商务通论》作业4-0001

Who will buy securities?
A:speculators for quick gains
B:investors for long term return
C:those who are a combination of speculators for quick gains and
investors for long term return
D:those who have a lot of money
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Retailers include___.
A:department stores
B:hypermarkets
C:specialty stores
D:vending machines
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The most common channels of distribution are___.
A:wholesalers
B:retailers
C:agent
D:broker奥鹏教育北京语言大学平时在线作业s
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The intangible attributes of a product are refered to as___ .
A:price
B:reputation of the maker
C:the after-sale service
D:the machine itself
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Sole proprietorships concentrate in ___.
A:restaurants
B:street corner grocery stores
C:florists
D:beauty saloons
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___ are the major modes of transportation for merchandise
A:rail
B:truck
C:pipeline
D:water
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Currency is mainly made up of___.
A:paper money
B:metal coins
C:fine
D:credit card
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There are two types of advertising___.
A:product advertising
B:institutional advertising
C:indoor advertising
D:outdoor advertising
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the appraisers may use one or a combination of the following methods:
A:rating scale
B:employee comparison
C:freeform essay
D:critical-event essay
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The hierarchy of human needs has___.
A:physiological needs
B:security needs
C:social needs
D:self-actualization needs
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The strategy is based on a concept commonly referred to as behavior modification, developed by B .F. Skinner.
A:错误
B:正确
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A copyright is a name, word or a symbol that has been registered by the owner for identifying its product line.
A:错误
B:正确
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The major disadvantage of on-line ads is that, due to the limited screen space of computer monitors, many of them are too small .
A:错误
B:正确
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According to the economic theory of supply and demand, price is set where supply meets demand, and this price is referred to as the equilibrium price.
A:错误
B:正确
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To form a corporation, at least two incorporators are needed.
A:错误
B:正确
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For operational and supervisory managers, technical skills are more important because they are the persons who use such skills most often.
A:错误
B:正确
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Compared with other types of stores, general stores offer wider selections and specialist help to customers.
A:错误
B:正确
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Speculators will buy a stock or a bond for long-term investment.
A:错误
B:正确
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Money acts as a unit of account because we can use it to measure the relative value of goods and services.
A:错误
B:正确
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Price Lining Strategy,also called psychological pricing, such strategy makes prices appear more acceptable or contain positive overtones to customers.
A:错误
B:正确
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