南开大学22秋学期《电子商务英语》在线作业二

奥鹏教育南开大学平时作业

22秋学期（高起本1709-1803、全层次1809-2103）《电子商务英语》在线作业-00002

() is a key factor in successfully moving products through the supply chain.
A:Information management
B:information opening
C:information sharing
D:information flowing
E:none of them
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The Web is a large system of （） that offers many kinds of information to anyone on the Internet or to a lesser extent on an inter-/intra-network.
A:Http
B:telnet
C:servers
D:modems
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If you need to access information and know where it is on the web, you only need enter the entire www address into your browser's ().
A:address
B:computer
C:http
D:Unifrom Resource Loactor field
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() facilitates transactions between buyer and sellers by providing comprehensive information and ancillary services, but does not get involved in the actual exchange of goods or services between the parties.
A:utility model
B:incentive marketing model
C:subscription model
D:Metamediary Model
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( ) are market-makers: they bring buyers and sellers together and facilitate transactions.
A:brokers
B:enterpriser
C:human resources departments
D:enterprise leaders
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Mobile internet is access to the internet using a mobile wireless （）, either integrated into a mobile phone or in an independent device.
A:modem
B:webpage
C:intranet
D:portal
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?A business model is the method of doing business by which a company can sustain itself – that is, generate ().
A:patent
B:information
C:partner
D:revenue
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() provides incentives to customers such as redeemable points or coupons for making purchases from associated retailers.
A:utility model
B:incentive marketing model
C:subscription model
D:Merchant Model
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()involves holesalers and retailers of goods and services.
A:utility model
B:auction model
C:subscription model
D:Merchant Model
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()is a point of entry to the web, usually a search engine that includes diversified content or services.
A:portal
B:classifieds
C:paid placement
D:contextual advertising
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the main advantage of the electronic exchange of information between individual companies that are linked along the supply chian is ()
A:speed
B:accuracy
C:security
D:improved speed and accuracy
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Business models have taken on greater importance recently as a form of ( ) that can be protected with a patent
A:intellectual property
B:password
C:business model
D:strategy
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Transaction broker provides a ()payment mechanism for buyers and sellers to settle a transaction.
A:direct
B:indirect
C:auction
D:third party
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()provides a third party payment mechanism for buyers and sellers to settle a transaction.
A:auctioner
B:salesman
C:broadcaster
D:Transaction broker
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The new logistics strategy requires the support of the relevant ( ),for computer provides brand new manners to process the traditional task.
A:firewall
B:logistic software
C:ERP
D:supply-chain
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Each user of E-mail has a()to which messages are sent.
A:email identity
B:mailbox
C:attachment
D:password
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() describes the way in which government purchases goods and services through electronic media such as Internet.
A:autioner
B:government to business
C:broadcaster
D:banner ads
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TPN refers to()
A:Trading Process Network Post
B:Trading Price Network Post
C:Trading Price Net Position
D:Trading Process Nigation Post
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A search engine reads its () of sites and site information around the world for particular items searched on by users.
A:webpage
B:database
C:attachment
D:password
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A () is an approach to security; it helps implement a larger security policy that defines the services and access to be permitted.
A:firewall
B:patent
C:ERP
D:intranet
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The industries affected by m-commerce include: ()
A:financial service
B:telecommunications
C:bill payment
D:account review
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The Web server knows how to (),(), and () the document to the requesting client
A:avoid
B:locate
C:read
D:report
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Data about () and their () are valuable, especially when that information is carefully analyzed and used to target marketing campaigns.
A:consumers
B:market situation
C:consumption habits
D:buyers
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The basic categories of business models include()
A:brokerage
B:advertising
C:community
D:subscription
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the Amazon.com business model combines()
A:direct marketing
B:the intermediary role
C:virtual community
D:content provider
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WAP is ()
A:software
B:hardware
C:a communications protocol
D:application environment
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Marketers with global goals are now establishing ()
A:mirror sites
B:multiple-language versions of their Web sites
C:language tools
D:security system
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Bar-coding technology which identifies the () and the (), can help companies identify the source of defective parts and improve quality control.
A:product
B:logistics
C:manufacturer
D:quality
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Internet's effect on B2B business includes ()
A:efficiency of purchasing
B:efficiency of procurement process
C:swifter delivery
D:cost saving
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Internet is a network of interconnected networks.
This network has ()
A:people
B:computers
C:a information
D:software
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The web advertising model is an extension of the traditional media broadcast model
A:错误
B:正确
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Internet translation tools make it easier to establish mirror sites and multiple-language versions of their web sites.
A:错误
B:正确
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information management is a key factor in successfully moving products through the supply chain.
A:错误
B:正确
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The CPFR strategy makes it impossible for both the producers and retailers to compare and contrast separately with the anticipaitons wo the particular product.
A:错误
B:正确
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The Web site can be promoted expensively throughout the world with links on other Web pages and in E-mail newsletters.
A:错误
B:正确
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Mobile commerce is any transaction, involving the transfer of partnership or rights to use goods and services
A:错误
B:正确
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The real key in EC is not techonoly employed but the attention given to the business aspects of the site.
A:错误
B:正确
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To participate in an EDI network, each member must maintain an EDI translator to convert information to and from its computer language into the common EDI language.
A:错误
B:正确
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A firewall insulates a private network from a public network using established controls on the types of request they will route through to the public network for processing and fulfillment.
A:错误
B:正确
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Brokerage models include marketplace exchange, content-targeted advertising, bounty broker and. information exchange agency.
A:错误
B:正确
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incentive market provides incentives, such as redeemable points or coupons for customers for making purchases from associated retailers.
A:错误
B:正确
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GPRS can not charge the user per data bit of information sent and received.
A:错误
B:正确
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By setting up electronic communities, small vendors could more easily locate partners to help design and produce the intermediate goods supplied to large firms.
A:错误
B:正确
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ERP's best values are improving the way of taking an order and processing the order into an invoice
A:错误
B:正确
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Despite their limitation, however, these systems may eliminate—or significantly reduce—the costs that companies face when using privately owned electronic networks, making it difficult for smaller companies to afford EDI.
A:错误
B:正确
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The viability of the community model is based on user's professional knowledge.
A:错误
B:正确
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With a clear purpose, definite target market, targeted goals, a domain name and a clear structure, you are now ready to begin building the pages for your successful web site.
A:错误
B:正确
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Business-to-Business electronic commerce could also change the relationships among different groups of companies in the supply chain.
A:错误
B:正确
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A business model is the method of doing business by which a company can sustain itself.
A:错误
B:正确
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From a web marketing standpoint, one of the difficulties you face when you offer a number of products aimed at different groups is to facilitate the feedback speed to visitors quickly and move them to their own sections.
A:错误
B:正确
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